Value proposition & One liner pitch (for members)?
Discussing our value proposition for DP *members *
(individuals using Dignity as a Hirer, Doer or Solutionary here in Ideaspace).
We can then use the Ideaspace tools to vote on the best version.
Poll Created Tue 28 Aug 2018 9:11PM
One liner for Hirers ONLY Closed Fri 31 Aug 2018 10:02PM
Agreeing with this means agreeing to having a one liner pitch specifically aimed at Hirers:
Find local skills you need
Your money goes to charities you love.
Results
Results | Option | % of points | Voters | |
---|---|---|---|---|
|
Agree | 100.0% | 2 | |
Abstain | 0.0% | 0 | ||
Disagree | 0.0% | 0 | ||
Block | 0.0% | 0 | ||
Undecided | 0% | 8 |
2 of 10 people have participated (20%)
Luke Flegg
Tue 28 Aug 2018 9:15PM
Works great if we have a separate one for Doers & Solutionaries
Poll Created Tue 28 Aug 2018 9:16PM
One liner for Doers ONLY Closed Fri 31 Aug 2018 9:03PM
Agreeing with this means agreeing to having a one liner pitch specifically aimed at Doers:
Volunteer skills to neighbours
They donate money to charities you love.
Results
Results | Option | % of points | Voters | |
---|---|---|---|---|
|
Agree | 100.0% | 2 | |
Abstain | 0.0% | 0 | ||
Disagree | 0.0% | 0 | ||
Block | 0.0% | 0 | ||
Undecided | 0% | 8 |
2 of 10 people have participated (20%)
Luke Flegg
Tue 28 Aug 2018 9:17PM
Lovely, if we're having a separate one for Hirers and Solutionaries. Short, simple, clear
Poll Created Tue 28 Aug 2018 9:19PM
One liner for Solutionaries ONLY Closed Fri 31 Aug 2018 9:02PM
Solutionaries = Members using Ideaspace
Agreeing with this means agreeing to having a one liner pitch specifically aimed at Solutionaries:
Have a say in how charities spend your donations.
Bring your ideas to the table.
Results
Results | Option | % of points | Voters | |
---|---|---|---|---|
|
Agree | 100.0% | 2 | |
Abstain | 0.0% | 0 | ||
Disagree | 0.0% | 0 | ||
Block | 0.0% | 0 | ||
Undecided | 0% | 8 |
2 of 10 people have participated (20%)
Luke Flegg
Tue 28 Aug 2018 9:20PM
Some people will want to engage with Dignity first by using Ideaspace. Maybe they don't have money/needs (skill wise) and don't feel able/interested in volunteering skills. I think this Value proposition would speak to them
Ellie Wed 29 Aug 2018 10:22PM
I think value proposition for the doer and hirer would be the same / if not very similar... I don’t see much difference in the type of person who would be a hirer or a doer - and imagine them doing both of those things.
But I can see the nuance in the ones you’ve proposed here which feels nice from a marketing perspective - to have an angle for each.
100% Agree about having a separate one for solutionaries - as they will have different reasons for being there
Luke Flegg Thu 30 Aug 2018 8:55PM
@ellie15 shall I rename my proposals from "Value proposition for X" to "One liner for X" because my proposals aren't really value propositions like what were were working on in your workshop, though hopefully useful for website and other marketing.
I'm not sure I agree about the Value proposition being same for Hirer & Doer but looking forward to proposals coming from you, Pasco @katherinechurch interested in your ideas too (and anyone else)!
Luke Flegg Thu 30 Aug 2018 8:57PM
I've gone ahead and done it because so you can see what I mean - easy to change back! I amended your thread title to include One liners too. Please undo / change as you see fit Ellie!
Luke Flegg · Tue 28 Aug 2018 9:13PM
@ellie15 did I propose my Value proposition the way you had in mind?
Or have I proposed a 'one liner' / something different?
Happy to create a separate thread for one liners