Track 4 : Action and communication plan for a successful crowd funding campaign.
Objective : Communicate why we do this, what we want to achieve and how we do it ; and how we can reach our audiences.
Some of the questions to discuss are:
what do we need for the campaign?- how does the structure of the campaign look like?- what are the amount of each giving and their corresponding reward?- should we add a scholarship package? - what are the amount we need for 3 years of operations?- how can we give back?- what actions before the campaign, during and after?- when will we start?- how will we select the platform? how to reach our audience?, ...